welcome to four point o

In the business world today, having a good product is no longer enough. You need a competitive advantage. This is especially true in the online world, where choice, availability and price are now being determined by the consumer. What this means is that you need to get to them more quickly, more appealingly, more often.In the business world today, having a good product is no longer enough.

You need a competitive advantage, especially in the online world, where choice, availability and price are now being determined by the consumer. What this means is that you need to get to them more quickly, more appealingly, more often.

Moving Up

So if you own, manage or are starting a business and expect to have a website as part of your overall strategy, then it's imperative that you partner with someone like us to ensure that you have the best service and advice possible, to make the best of the opportunity.

four point o, a Cape Town based company, provides a Search Engine Optimization (SEO), Web Design and Development Consultancy and Online Marketing service offering. Our SEO Strategist is a Bruce Clay, Inc certified SEO Analyst.

Here's what we do to help your site rank better:

  1. 01Identify who your ONLINE competitors are.
  2. 02Find out who (of value) is linking to them and what, specifically, they're linking to.
  3. 03Isolate the Keywords (that are relevant to your site too) in the link text.
  4. 04We create sensible Keyword combinations that better describe your site;
  5. 05And rewrite your content using those Keywords naturally.
  6. 06Refine your Keywords and test your site often for variance.
  7. 07Use Google Webmaster Tools, Yahoo's Site Explorer to submit your site every month.
  8. 08Make use of the XML (Google) and plain text (Yahoo) site mapping options where you can.
  9. 09Run Keyword Ranking Reports for your list of Keywords. Do the same for your competitors.
  10. 10That's right, review progress and do it all again!

So if you're interested in improving your website's overall performance, or are in the market for a new site altogether, contact us now - we'd love to help you!


I took it! And so should you. The Survey for People Who Make Websites.
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